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When IT business owners and MSPs ask me this question, my quick answer is “No!” Anybody can sell you a lead list. Whatever the price, when you buy leads they may be qualified, but most aren’t. You won’t know where they came from, or which practices were used to acquire them—You’re simply getting a list.
It’s best to do your own lead-list creation and qualifying. You can do this—But you must do the hard work yourself. “Hussle!”
How to Build Your Own Lead List.
Get on the Web and look for:
Compile Your List and Research Your Leads.
Canvass—Visit People in Their Place of Business.
This is hard work, but it’s a must if you want to build and grow your MSP!
And, stay tuned for more MSP Marketing Tips from “The Ask Stuart C. Show!”
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